BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Yale E-ship//Event Aggregator 1.0//EN
METHOD:PUBLISH
BEGIN:VEVENT
UID:019fdc1f-983f-771f-b4a7-f5b2f4603e4d
SUMMARY:Workshop: How to Approach Early-Stage Go-to-Market
CREATED:585690525T145911Z
DTSTAMP:585690525T145911Z
LAST-MODIFIED:587780412T043524Z
URL:https://luma.com/g0pbwb3p
DTSTART;VALUE=DATE:20261106
DESCRIPTION:​In this session\, you’ll explore key principles and
  strategies for connecting with early customers\, users\, or audiences —
  and aligning your offering with the people you serve.​​In this
  session you'll learn:​Why early engagement is critical to your
  startup’s success\,How to define and test your target customer\,
  andWays to approach sales and outreach authentically​The facilitator
  will also address common mental roadblocks\; like “my product isn’t
  ready” or “selling feels manipulative” — and offer reframes that
  help you shift mindset and gain momentum.
LOCATION:Studio/BIC-A140
CATEGORIES:
STATUS:CONFIRMED
SEQUENCE:3680
END:VEVENT
END:VCALENDAR